JetBlue’s Newest Destination is… Good!

JetBlue announced today that it is putting good on the map. Literally. To celebrate the airline’s nonstop commitment to giving back and good deeds, JetBlue is adding a new destination to its network this November — Destination Good. As part of JetBlue For Good Month, JetBlue is flying a plane full of winning do-gooders to Destination Good for a volunteer experience departing on Giving Tuesday, November 27. The twist? The actual location won’t be revealed until the morning the contest winners depart from New York’s JFK International Airport.

JetBlue's Check In for Good kiosk

Building upon last year’s Check In For Good campaign, JetBlue is inviting U.S. customers to #CheckInForGood now through October 26 at JetBlue Check In for Good (check out additional details below) for an opportunity to win a trip to volunteer alongside some of the airline’s crew members and non-profit partners. While visiting Destination Good, guests will participate in daily volunteer and service activities focusing on the three pillars of the JetBlue For Good platform: youth and education, community and the environment.

Did you know that JetBlue and TERRA built the T5 Farm — An Innovative Experiment in Urban Farming and Airport Sustainability?

“Service is built into everything we do at JetBlue. It’s part of our DNA. Doing good can make a powerful impact any and everywhere,” said Icema Gibbs, director corporate social responsibility, JetBlue. “We’re excited to offer our customers the chance to once again roll up their sleeves and join us in giving back. We chose Destination Good as this year’s location to reinforce that doing good can happen anywhere and anytime – be it in the air, on the ground, or even in your neighborhood.”

How It Works

  • To enter, entrants can fill out a short questionnaire about what “Good” they have to declare online at JetBlue Check In for Good from October 16 – 26, 2018.
  • Additionally, JetBlue check-in kiosks will pop up in surprise locations in New York City and Los Angeles at select times throughout this time period. Visitors to the kiosks will be able to fill out the same contest questionnaire for an opportunity to win.
  • Up to 50 entrants will be selected to join the trip, with a guest, to participate in three memorable days dedicated to JetBlue For Good’s three philanthropic pillars – youth and the environment, education and community.
  • The flight to Destination Good will depart on Giving Tuesday, November 27 – the international day of giving kicking off the holiday season, and return on Friday, November 30, 2018.
  • No purchase is necessary. Must answer philanthropic-related questions to enter contest. Answers will be judged to determine winners.
  • Open to legal residents of the 50 U.S./D.C., 18+. Must have valid passport and be able to travel on dates determined by Sponsor.
  • See Official Rules at JetBlue Check In for Good for complete details.

Entrants who are selected as winners will be notified of their eligibility by November 20, 2018.

Destination Good is the latest effort of JetBlue For Good, the airline’s platform for social impact and corporate responsibility as part of the airline’s ongoing mission to Inspire Humanity® both in the air and on the ground. Centered on volunteerism and service, JetBlue For Good focuses on the areas that are most important to the airline’s customers and crewmembers – community, youth and education and the environment. Combining JetBlue’s corporate efforts with its customers’ and crewmembers’ passions, the common theme is Good – JetBlue For Good.

Image: The T5 Farm Marks a ‘Farm-to-Air’ Collaboration Between JetBlue and TERRA Real Vegetable Chips, with Support from GrowNYC Partners and the Port Authority of New York and New Jersey

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